
BRANDING JEWELLERY
VISUAL & DIGITAL DESIGN

With over 20 years of experience in visual and digital design, I can help jewellery brands with their visual branding, whether offline or digital. I create user-friendly web designs, enhance social media visibility, and build e-commerce setups, as well as develop logos, brand identities, posters, packaging, look books, and illustrations for various purposes.

COHERENT DESIGN
My years of experience across various projects have given me a strong foundation in a wide range of online and offline design. I understand the importance of cohesive design across all channels and can infuse professional branding into my jewellery designs, whether in UI design, social media content, or printed posters.

BRAND BRIEF
Whether working with a large corporation or a small start-up, focusing on a Brand Brief has significant benefits in understanding a brand's identity during the creative process. I can assist in analyzing and outlining the key areas of this essential document, providing a clear framework for various teams to work from, ensuring alignment with the brand’s objectives and vision.

VISUAL IDENTITY
Through various projects, I’ve gained valuable insights into creating and reshaping a brand's corporate visual identity (CVI). This includes developing new logos, color themes, illustration styles, font specifications, and print materials, as well as designing styles, systems, and component libraries for digital platforms.
JEWELLERY UI DESIGN
Combining my knowledge of the jewellery industry with my UI design expertise, I offer a unique skill set for creating impactful websites and e-commerce solutions tailored specifically to this sector. I navigate platforms like Shopify and Wix with ease, ensuring visually appealing online experiences.

PHOTO EDITING
Skilled in Photoshop, I refine and retouch images for maximum visual impact, enhancing them to meet the high standards of fashion in the jewellery industry. Whether for web, print, or social media, I ensure every image tells a story. I also incorporate generative AI to create even more compelling visuals.

PRINT CATEGORIES
I can help jewellery brands with different area of graphic design for print. Here are a few:
• BUSINESS CARDS
Crafting unique and memorable business cards that leave a lasting impression, I help brands make their mark. View cases
• POSTERS & FLYERS
From eye-catching advertising posters to impactful campaigns flyers, I design branding material that grab attention and convey messages.
• POSTCARDS
For marketing promotions or event invitations, I create visually appealing postcards that engage recipients and effectively communicate key messages. View cases
• LOOK BOOKS
I can create visually stunning look books that bring a jewellery brand's vision to life, showcasing a product design with style. View cases
• ROLL-UP'S
Make a statement at events and exhibitions with a striking roll-up. I design attention-grabbing visuals that draw people in and leave a lasting impression. View cases
• PACKAGING MATERIAL
Elevating product packaging with thoughtful design that reflects a jewellery brand's unique identity.


PHOTOSHOOTS
I have a lot of experience in directing photoshoots, overseeing every aspect from location scouting and casting of models to guiding makeup artists and providing instructions to the photographer. With attention to detail, I ensure that the visual concept and brand message are effectively communicated through each photograph.